DialogCoach is a personal role play system that guides sales and customer service
representatives to improve performance. DialogCoach provides training on verbal
and software or other task-based skills in a low-risk environment that is extremely
realistic, yet does not involve live prospects or customers.
When it comes to performance, it's not what you know that matters, but what you
say and do. There's no shortcut in attaining performance gains. It requires practice,
practice, practice.
Most organizations use some form of role play to train, but because of the inherent
costs and shortcomings of this method, most representatives practice and learn the
hard way: on the job. Inevitably, mistakes are made with real prospects and customers
that could have been avoided by providing the same experiences in DialogCoach.
DialogCoach provides simulated job experience in a safe, compressed and consistent
manner. DialogCoach allows the learner to rehearse dialogue skills until he/she
develops the patterned behavior necessary to be successful on the job. Conceptual
knowledge is not presented abstractly, but rather in the context of why it is important
to meet the business objectives of the prospect or customer interaction.
"In just one half-day session with DialogCoach, the reps' ability to successfully
solve customer scenarios, as evaluated by supervisors, was significantly better
than a control group of reps who studied the same content in a classroom setting."
(Aventis Pharmaceuticals)
"After using DialogCoach with our top sales groups we experienced a 13% improvement
in sales." (Ecolab)
"DialogCoach is an important element in our efforts to expand our sales team's consultative
sales skills as we focus on new technical service offerings." (Dell Computer)
Person-to-person role play activities are always influenced by the personalities,
skills and background of the participants. It is just as easy to train bad habits
as it is good habits. DialogCoach is an objective mentor that tirelessly trains
representatives to handle critical prospect and customer situations with consistent
company standards and best practices.
The classroom model of education dictates that training is delivered to all learners
in a fixed amount of time. This completely disregards any differences in the learning
abilities of individuals. The result is a curriculum that is usually paced to the
lowest common denominator or the slowest learners.
With DialogCoach, the criteria for completion are not based on the length of a class,
but on the demonstrated ability of representatives to handle prospect and customer
interactions successfully. Because DialogCoach is computer-based, representatives
can work with DialogCoach at the office, on the road, or at home.
How do you know your employees are ready for the job? Because they've already proven
they can do it in DialogCoach. Since the Certification mode in DialogCoach serves
as a test, you know whether your employees are ready to handle prospects or customers
before they hit the field or floor. Detailed performance data is available (including
the representative's audio) to evaluate their readiness for the job.
- Field-tested instructional model. DialogCoach is based on a mentored practice
approach. Representatives practice in a realistic yet structured learning environment
that provides specific feedback strategies based on the representative's progress
and demonstrated abilities. These strategies have been field tested and fine-tuned
to create a superior learning application.
- Voice recognition. DialogCoach leverages voice recognition to allow students
to rehearse their dialogue skills. Unlike other tools in the marketplace, DialogCoach
listens to what the representatives say and can evaluate and coach representatives
on their ability to articulate key talking points.
- Flexible architecture. DialogCoach is designed to run on a PC platform. The
data can be loaded locally, stored on a central server or hosted on a website. The
result is a system that provides a simple yet flexible configuration based on the
needs of the organization. It also provides a solution that has minimal impact on
an organization's IT infrastructure. It does not require additional server hardware
or integration with telephone systems. DialogCoach is also SCORM compliant, allowing
for integration with other systems, including LMS systems and workforce management
systems.
- Content creation and maintenance by nonprogrammers. All of the content is
stored externally from the application in a database format. DialogCoach Editors
(i.e., wizards) are available that allow training developers with very little programming
experience to quickly setup and maintain dialogue scenarios, software system emulations
and other learning activities.